location: Stuttgart, Germany
email: hello@tylerowen.com
linkedin: www.linkedin.com/in/hellotylerowen
About Me
Hello! I'm Tyler, a visual storyteller with over 12 years of experience in the creative industry. My expertise spans graphic design, motion design, illustration, animation, video editing, web design, and photography. I've had the privilege of working with major brands like Nike, Volkswagen, Audi, Mercedes-Benz, and Woolworths South Africa, where I've contributed to high-impact projects.
Currently, I am fascinated by 3D design and special effects, constantly exploring new techniques to push creative boundaries. In 2022, I relocated from Cape Town to Stuttgart, continuing my freelance work remotely while adapting to a new market and language. I'm now seeking challenging roles in the Stuttgart area to create projects that inspire positive change.
Hard Skills
Proficient Skills:
Graphic Design: Adobe Photoshop, Adobe Illustrator, Adobe InDesign
Motion Design & Animation: Adobe After Effects, Procreate
Illustration: Adobe Illustrator, Procreate
Video Editing: Adobe After Effects, Adobe Premiere Pro
Web Design: Figma, Adobe Photoshop
Retouching: Adobe Photoshop
Storyboarding: Procreate, Adobe Photoshop
Developing Skills:
3D Modeling, Compositing & Animation: Blender
Additional Knowledge:
Photography: Camera operation, lenses, lighting, composition, styling, post-processing
Film Production: Lenses, lighting, composition, styling
Copywriting: Creative messaging
Print: Digital printing, screen printing
Soft Skills
I bring a robust set of soft skills to every project, including creativity, adaptability, and attention to detail, ensuring high-quality results. My strengths in leadership, collaboration, and critical thinking enable me to inspire teams and solve complex problems effectively.
Additionally, my strategic decision-making, active listening, and empathy help me understand client needs and deliver impactful visual storytelling. These skills, combined with my ability to work independently, develop strong concepts, and perform under pressure, make me a valuable asset in any creative environment.
Experience
Throughout my career, I have had the privilege of working with an array of prestigious clients and brands, delivering top-tier creative solutions across various mediums. As a Freelance Art Director based in Stuttgart, Germany, I have continued to lead impactful projects remotely for Woolworths South Africa, a collaboration that highlights my ability to maintain high standards and deliver exceptional results across distances. My work with Woolworths has spanned numerous departments, from Financial Services to Fashion, Beauty, Food, and more, where I've led art direction, design, video editing, and motion design for advertising campaigns and new product launches.
Before relocating to Germany, I spent several years in Cape Town, South Africa, providing comprehensive creative services that included copywriting, storyboarding, illustration, graphic design, animation, motion design, video editing, photography, and retouching. I have had the pleasure of contributing to campaigns for global giants such as Nike, Volkswagen, Audi, Mercedes-Benz, McDonald's, and many others. My role often involved leading multidisciplinary teams, managing multiple projects simultaneously, and consistently exceeding client expectations, which led to repeat business and long-term client relationships.
My versatile skill set has also been instrumental in producing visually appealing designs and animations for a wide range of industries, showcasing my ability to adapt and thrive in diverse creative environments.
Noteworthy project - Woolworths Making the Difference Platform
Education
Bachelor of Technology in Graphic Design
Nelson Mandela Metropolitan University, South Africa
Languages
English: Native
German: B1 Certified
Interests
When I'm not immersed in my creative projects, I am drawn to the great outdoors, where I find endless inspiration and rejuvenation. I have a passion for hiking and camping, often seeking out the most scenic and challenging trails that bring me closer to nature’s raw beauty. The tranquility of fly fishing allows me to connect with the serene rhythms of rivers and lakes, while the intricate art of fly tying combines my love for meticulous craftsmanship and the natural world.
Gardening is another cherished pastime, where I cultivate a variety of plants, observing the delicate balance of ecosystems and drawing parallels to my creative process. These outdoor adventures not only provide a refreshing escape but also fuel my imagination and creativity, offering new perspectives and ideas that I bring back to my work.
Additionally, I am always eager to explore new creative projects, whether it’s experimenting with different art forms, learning new techniques, or embarking on personal design challenges. This love for adventure and continuous learning keeps my creativity vibrant and ensures that I am always evolving as an artist and storyteller.
My Vision
Driven by a passion for visual storytelling, I aim to enhance my skills in 3D modeling, compositing and animation, creating innovative products that inspire positive change. I'm excited to bring my experience and diverse skill set to forward-thinking projects and teams.